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SKI-DOO EXTENDS FREE AVALANCHE AWARENESS SEMINARS FOR ALL RIDERS TO FIFTEEN YEAR

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Ski-Doo snowmobiles and parent company BRP continue to back up their Responsible Rider program with the fifteenth year of free avalanche awareness seminars designed to help keep riders safe. The company believes in creating safe experiences for riders of all brands – at all levels of skill – and education like these seminars is key in achieving that goal. Backcountry Access (BCA), the leader in avalanche safety gear, shares the same goal and supports these seminars with equipment and their in-depth knowledge of backcountry recreation safety. Attendees are encouraged to bring their fellow back country explorers to increase or refresh their knowledge in a fun, interactive atmosphere.

BRP’s Responsible Rider program backs safety initiatives across all their product lines and strongly supports the Ski-Doo brand in consistently renewing and advancing rider safety in backcountry use. Having reached over 25,000 snowmobilers to date, the need for these seminars is consistently voiced by attendees and provides testimony to their value and importance for the sled community. Their thirst for knowledge has also helped shape the curriculum and continually update course material to be relevant and entertaining for today’s rider.

Riders are encouraged to bring friends along, especially those with whom they ride most often. The benefit to bring fellow riders with is clear – help raise group awareness of those you ride with and care about, to ensure you can all track the groups’ well-being and help each other if a situation ever occurs.

In addition to sponsoring in-person seminars, Ski-Doo collaborated with BCA on a useful video series which can be found in the Ski-Doo Owner Zone along with the wide ranging BCA safety videos available on their website to help advance knowledge remotely. Riders are also encouraged to use Backcountry Ascender, an online backcountry education platform. This free, self-directed program provides basic avalanche education and encourages traditional course attendance to advance to higher levels. Much of the course content can be completed online, and where needed, the program directs users to relevant in-person courses like the Ski-Doo/BCA sponsored seminars.

About the Seminars

Leading the Canadian sessions this season is Marshall Dempster. With 20 plus years of experience in the avalanche and mountain rescue fields, Marshall is a professional avalanche forecaster through the Canadian Avalanche Association. He is a lead instructor for the recreational avalanche skills training program with Avalanche Canada and Frozen Pirate Snow services. He is also a lead guide and member of the board of directors with the Canadian Backcountry Guides Association, the newly formed certifying body for the snowmobile guiding community. He is excited to share his years of experience and lessons learned in his time spent working and playing in the mountains.

As one of the most recognized snowmobile trainers in North America, Mike Duffy of Avalanche1.com leads the US seminars. He’s a certified instructor, course provider and professional member of the American Avalanche Association. He also instructs at the American Avalanche Institute, Alaska Avalanche School and Silverton Avalanche School. Duffy has been giving snowmobile-specific avalanche classes since 1996. As rescue team leader in the Vail Mountain Rescue Group, he has more than 30 years of mountain riding and mountain rescue experience. He is also a Backcountry Guide and riding instructor.

Seminars are open to all levels of experience and owners of all brands of sleds. For up-to-date information on locations and times, or to register for a free avalanche awareness seminar, visitthe Ski-Doo website (links below) or follow Ski-Doo on Facebook and Instagram.

US: https://www.ski-doo.com/us/en/ski-doo-feeling/events/avalanche-awarenessseminars.html

CA: https://www.ski-doo.com/ca/en/ski-doo-feeling/events/avalanche-awarenessseminars.html

Participants are encouraged to register with the host dealer so they can plan meeting space accordingly and ensure a spot.

About Backcountry Access

Backcountry Access (BCA) is a leading manufacturer of snow safety equipment, including BCATrackerTM avalanche transceivers, FloatTM avalanche airbags, BC LinkTM radios, MtnProTM snowmobile gear, StashTM backpacks, avalanche probes and shovels. BCA’s mission is to save lives, not just sell products. BCA considers education to be as important as its equipment and delivers all its products with consumer education and knowledgeable customer service. BCA is North America’s most trusted name in backcountry safety.

About Backcountry Ascender

Backcountry Ascender is a free and simple backcountry and avalanche educator. The platform uses educational gamification and good-natured competition to encourage rider awareness an improve their backcountry knowledge, skills and practical experience.

The engaging and competitive platform is comprised of industry- and peer-reviewed curriculum of self-directed lessons and in-person courses. Riders earn points for completing lessons and courses to increase their rank as well as their associated club, state/provincial association, dealer and snowmobile brand. Backcountry Ascender is endorsed by ISMA, its member OEM manufacturers, top pro riders, Avalanche Canada and the American Avalanche Association.

For information on the Backcountry Ascender program visit: http://backcountryascender.com.

About BRP

BRP Inc. is a global leader in the world of powersports products, propulsion systems and boats built on over 80 years of ingenuity and intensive consumer focus. Through its portfolio of industry leading and distinctive brands featuring Ski-Doo and Lynx snowmobiles, Sea-Doo watercraft and pontoons, Can-Am on and off-road vehicles, Alumacraft and Quintrex boats, Manitou pontoons and Rotax marine propulsion systems as well as Rotax engines for karts and recreational aircraft, BRP unlocks exhilarating adventures and provides access to experiences across different playgrounds. The Company completes its lines of products with a dedicated parts, accessories and apparel portfolio to fully optimize the riding experience. Committed to growing responsibly, BRP is developing electric models for its existing product lines and exploring new low voltage and human assisted product categories. Headquartered in Quebec, Canada, BRP has annual sales of CA$10 billion from over 130 countries and a global workforce of close to 23,000 driven, resourceful people.

www.brp.com

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